Privacy policy

We are very pleased about your interest in our company. Data protection is of a particularly high priority for the management of the Lifestyler Andrea Grübel. The use of the Internet pages of the Lifestyler Andrea Grübel is possible without any indication of personal data. However, if a data subject wants tuse special services of our enterprise via our website, processing of personal data could become necessary. If processing of personal data is necessary and there is nlegal basis for such processing, we will generally obtain the consent of the data subject.

The processing of personal data, such as the name, address, e-mail address, or telephone number of a data subject shall always be in line with the General Data Protection Regulation, and in accordance with the country-specific data protection regulations applicable tthe Lifestyler Andrea Grübel. By means of this data protection declaration, our enterprise would like tinform the public about the nature, scope and purpose of the personal data we collect, use and process. Furthermore, data subjects are informed of their rights by means of this data protection declaration.

As the controller, the Lifestyler Andrea Grübel has implemented numerous technical and organizational measures tensure the most complete protection of personal data processed through this website. Nevertheless, Internet-based data transfers can always be subject tsecurity vulnerabilities, sthat absolute protection cannot be guaranteed. For this reason, every data subject is free ttransmit personal data tus by alternative means, for example by telephone.

1. definitions

The data protection declaration of the Lifestyler Andrea Grübel is based on the terms used by the European Data Protection Supervisor when adopting the General Data Protection Regulation (GDPR). Our privacy policy should be easy tread and understand for the public as well as for our customers and business partners. Tensure this, we would like texplain the terminology used in advance.

We use the following terms, among others, in this data protection declaration:

- a) personal data

Personal data is any information relating tan identified or identifiable natural person (hereinafter "data subject"). An identifiable natural person is one whcan be identified, directly or indirectly, in particular by reference tan identifier such as a name, an identification number, location data, an online identifier or tone or more factors specific tthe physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.

- b) Data subject

Data subject means any identified or identifiable natural person whose personal data are processed by the controller.

- c) Processing

Processing means any operation or set of operations which is performed upon personal data, whether or not by automatic means, such as collection, recording, organization, filing, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction.

- d) Restriction of processing

Restriction of processing is the marking of stored personal data with the aim of limiting their future processing.

- e) Profiling

Profiling is any type of automated processing of personal data that consists of using such personal data tevaluate certain personal aspects relating ta natural person, in particular tanalyze or predict aspects relating tthat natural person's job performance, economic situation, health, personal preferences, interests, reliability, behavior, location or change of location.

- f) Pseudonymization

Pseudonymization is the processing of personal data in such a way that the personal data can nlonger be attributed ta specific data subject without the use of additional information, provided that such additional information is kept separate and is subject ttechnical and organizational measures tensure that the personal data is not attributed tan identified or identifiable natural person.

- g) Controller or person responsible for processing.

The controller or person responsible for processing is the natural or legal person, public authority, agency or other body which alone or jointly with others determines the purposes and means of the processing of personal data. Where the purposes and means of such processing are determined by Union or Member State law, the controller or the specific criteria for its designation may be provided for under Union or Member State law.

- h) Processor

Processor means a natural or legal person, public authority, agency or other body which processes personal data on behalf of the Controller.

- i) Recipient

Recipient means a natural or legal person, public authority, agency or other body twhom personal data are disclosed, whether or not a third party. However, public authorities that may receive Personal Data in the context of a specific investigative task under Union or Member State law shall not be considered as recipients.

- j) Third Party

Third party means a natural or legal person, public authority, agency or other body other than the data subject, the controller, the processor and the persons authorized tprocess the personal data under the direct responsibility of the controller or the processor.

- k) Consent

Consent shall mean any freely given indication of the data subject's wishes for the specific case in an informed and unambiguous manner, in the form of a declaration or any other unambiguous affirmative act by which the data subject indicates that he or she consents tthe processing of personal data relating thim or her.

2. name and address of the controller

The controller within the meaning of the General Data Protection Regulation, other data protection laws applicable in the Member States of the European Union and other provisions with a data protection character is:

Lifestyler Andrea Grübel
Schlichtener Str. 38,
73614 Schorndorf
Germany

Tel.: 01772016425
E-Mail: inf@lifestyler.de
Website: www.lifestyler.de

3. cookies

The internet pages of the Lifestyler Andrea Grübel use cookies. Cookies are text files that are placed and stored on a computer system via an Internet browser.

Numerous Internet pages and servers use cookies. Many cookies contain a s-called cookie ID. A cookie ID is a unique identifier of the cookie. It consists of a string of characters by which Internet pages and servers can be assigned tthe specific Internet browser in which the cookie was stored. This enables the visited Internet pages and servers tdistinguish the individual browser of the data subject from other Internet browsers that contain other cookies. A specific internet browser can be recognized and identified via the unique cookie ID.

Through the use of cookies, the Lifestyler Andrea Grübel can provide the users of this website with more user-friendly services that would not be possible without the cookie setting.

Through the use of cookies, the information and offers on our website can be optimized for the user. Cookies enable us, as already mentioned, trecognize the users of our website. The purpose of this recognition is tmake it easier for users tuse our website. For example, the user of a website that uses cookies does not have tre-enter his or her access data each time he or she visits the website, because this is handled by the website and the cookie stored on the user's computer system. Another example is the cookie of a shopping cart in an online store. The online store remembers the items that a customer has placed in the virtual shopping cart via a cookie.

The data subject can prevent the setting of cookies by our website at any time by means of an appropriate setting of the Internet browser used and thus permanently object tthe setting of cookies. Furthermore, cookies that have already been set can be deleted at any time via an Internet browser or other software programs. This is possible in all common Internet browsers. If the data subject deactivates the setting of cookies in the Internet browser used, not all functions of our website may be fully usable.

4. collection of general data and information

The website of the Lifestyler Andrea Grübel collects a series of general data and information with each call-up of the website by a data subject or automated system. This general data and information is stored in the server log files. The following data may be collected: (1) the browser types and versions used, (2) the operating system used by the accessing system, (3) the website from which an accessing system accesses our website (s-called referrer), (4) the sub-websites that are accessed via an accessing system on our website, (5) the date and time of an access tthe website, (6) an Internet protocol address (IP address), (7) the Internet service provider of the accessing system and (8) other similar data and information that serve tavert danger in the event of attacks on our information technology systems.

When using these general data and information, the Lifestyler Andrea Grübel does not draw any conclusions about the data subject. Rather, this information is needed (1) tdeliver the contents of our website correctly, (2) toptimize the contents of our website and the advertising for these, (3) tensure the long-term functionality of our information technology systems and the technology of our website, and (4) tprovide law enforcement authorities with the information necessary for prosecution in the event of a cyber attack. Therefore, the Lifestyler Andrea Grübel analyzes anonymously collected data and information on one hand, and on the other hand, with the aim of increasing the data protection and data security of our enterprise, tensure an optimal level of protection for the personal data we process. The anonymous data of the server log files are stored separately from any personal data provided by a data subject.

5 Registration on our website

The data subject has the possibility tregister on the website of the controller by providing personal data. Which personal data is transmitted tthe controller in the process results from the respective input mask used for the registration. The personal data entered by the data subject are collected and stored exclusively for internal use by the controller and for its own purposes. The controller may arrange for the data tbe transferred tone or more processors, for example a parcel service provider, whwill alsuse the personal data exclusively for an internal use attributable tthe controller.

By registering on the website of the controller, the IP address assigned by the Internet service provider (ISP) of the data subject, the date as well as the time of registration are alsstored. The storage of this data takes place against the background that only in this way can the misuse of our services be prevented and, if necessary, this data makes it possible tclarify committed crimes. In this respect, the storage of this data is necessary for the protection of the data controller. As a matter of principle, this data is not passed on tthird parties, unless there is a legal obligation tpass it on or the passing on serves the purpose of criminal prosecution.

The registration of the data subject by voluntarily providing personal data serves the purpose of the controller toffer the data subject content or services which, due tthe nature of the matter, can only be offered tregistered users. Registered persons are free tmodify the personal data provided during registration at any time or thave it completely deleted from the data stock of the controller.

The controller shall provide any data subject at any time upon request with information about what personal data is stored about the data subject. Furthermore, the controller shall correct or delete personal data at the request or indication of the data subject, provided that this does not conflict with any statutory retention obligations. The entire staff of the controller is available tthe data subject as a contact in this context.

6. Subscription to our Newsletter

On the website of the Lifestyler Andrea Grübel, users are given the opportunity tsubscribe tour enterprise's newsletter. The personal data transmitted tthe controller when subscribing tour newsletter will be specified in the input mask used for this purpose.

The Lifestyler Andrea Grübel informs its customers and business partners regularly by means of a newsletter about enterprise offers. The newsletter of our enterprise can basically only be received by the data subject, if (1) the data subject has a valid e-mail address and (2) the data subject registers for the newsletter mailing. For legal reasons, a confirmation e-mail will be sent tthe e-mail address entered by a data subject for the first time for newsletter dispatch using the double opt-in procedure. This confirmation e-mail serves tverify whether the owner of the e-mail address as the data subject has authorized the receipt of the newsletter.

When registering for the newsletter, we alsstore the IP address of the computer system used by the data subject at the time of registration, as assigned by the Internet service provider (ISP), as well as the date and time of registration. The collection of this data is necessary in order tbe able ttrace the (possible) misuse of the e-mail address of a data subject at a later point in time and therefore serves the legal protection of the controller.

The personal data collected in the context of a registration for the newsletter are used exclusively for sending our newsletter. Furthermore, subscribers tthe newsletter could be informed by e-mail if this is necessary for the operation of the newsletter service or a registration in this regard, as could be the case in the event of changes tthe newsletter offer or changes tthe technical circumstances. Npersonal data collected as part of the newsletter service will be passed on tthird parties. The subscription tour newsletter can be cancelled by the data subject at any time. The consent tthe storage of personal data that the data subject has given us for the newsletter mailing can be revoked at any time. For the purpose of revoking consent, a corresponding link can be found in each newsletter. Furthermore, it is alspossible tunsubscribe from the newsletter mailing directly on the website of the controller at any time or tnotify the controller of this in another way.

7 Newsletter tracking

The newsletters of the Lifestyler Andrea Grübel contain s-called tracking pixels. A tracking pixel is a miniature graphic that is embedded in such e-mails that are sent in HTML format tenable log file recording and log file analysis. This allows a statistical evaluation of the success or failure of online marketing campaigns. Based on the embedded tracking pixel, the Lifestyler Andrea Grübel may see if and when an e-mail was opened by a data subject, and which links in the e-mail were called up by the data subject.

Such personal data collected via the tracking pixel contained in the newsletters will be stored and analyzed by the controller in order toptimize the newsletter dispatch and tbetter tailor the content of future newsletters tthe interests of the data subject. This personal data will not be disclosed tthird parties. Data subjects are entitled at any time trevoke the separate declaration of consent given in this regard via the double opt-in procedure. After a revocation, this personal data will be deleted by the controller. The Lifestyler Andrea Grübel automatically regards a withdrawal from the receipt of the newsletter as a revocation.

8. contact possibility via the website

Based on statutory provisions, the website of the Lifestyler Andrea Grübel contains data that enable a quick electronic contact tour enterprise, as well as direct communication with us, which alsincludes a general address of the s-called electronic mail (e-mail address). If a data subject contacts the controller by e-mail or by using a contact form, the personal data transmitted by the data subject will be stored automatically. Such personal data transmitted on a voluntary basis by a data subject tthe controller will be stored for the purpose of processing or contacting the data subject. There is ndisclosure of this personal data tthird parties.

9. comment function in the blog on the Internet site

The Lifestyler Andrea Grübel offers users the possibility tleave individual comments on individual blog contributions on a blog, which is on the website of the controller. A blog is a portal maintained on a website, usually publicly viewable, in which one or more persons, called bloggers or web bloggers, can post articles or write down thoughts in s-called blogposts. The blogposts can usually be commented on by third parties.

If a data subject leaves a comment on the blog published on this website, in addition tthe comments left by the data subject, information on the time of comment entry and the user name (pseudonym) chosen by the data subject will be stored and published. Furthermore, the IP address assigned by the Internet service provider (ISP) of the person concerned is alslogged. This storage of the IP address is done for security reasons and in case the data subject violates the rights of third parties by posting a comment or posts illegal content. The storage of this personal data is therefore in the controller's own interest, sthat the controller could exculpate itself if necessary in the event of an infringement. There is ndisclosure of this collected personal data tthird parties, unless such disclosure is required by law or serves the legal defense of the controller.

10. routine erasure and blocking of personal data.

The controller shall process and store personal data of the data subject only for the period of time necessary tachieve the purpose of the storage or where provided for by the European Directive and Regulation or other legislator in laws or regulations twhich the controller is subject.

If the storage purpose ceases tapply or if a storage period prescribed by the European Directive and Regulation Maker or another competent legislator expires, the personal data will be routinely blocked or deleted in accordance with the statutory provisions.

11. rights of the data subject

- a) Right tconfirmation

Every data subject has the right granted by the European Directive and Regulation tobtain confirmation from the controller as twhether personal data concerning him or her are being processed. If a data subject wishes texercise this right of confirmation, he or she may, at any time, contact any employee of the controller.

- b) Right of access

Any person affected by the processing of personal data has the right granted by the European Directive and Regulation tobtain at any time from the controller, free of charge, information about the personal data stored about him or her and a copy of that information. In addition, the European Directive and Regulation Legislator has granted the data subject access tthe following information:

• the purposes of processing
• the categories of personal data processed
• the recipients or categories of recipients twhom the personal data have been or will be disclosed, in particular in the case of recipients in third countries or international organizations
• if possible, the planned duration for which the personal data will be stored or, if this is not possible, the criteria for determining this duration
• the existence of a right tobtain the rectification or erasure of personal data concerning him or her, or tobtain the restriction of processing by the controller, or a right tobject tsuch processing
• the existence of a right of appeal ta supervisory authority
• if the personal data are not collected from the data subject: Any available information on the origin of the data
• the existence of automated decision-making, including profiling, pursuant tArticle 22(1) and (4) of the GDPR and, at least in these cases, meaningful information about the logic involved and the scope and intended effects of such processing for the data subject.

Furthermore, the data subject has a right of access twhether personal data have been transferred ta third country or tan international organization. If this is the case, the data subject alshas the right tobtain information about the appropriate safeguards in connection with the transfer.

If a data subject wishes texercise this right of access, he or she may, at any time, contact an employee of the controller.

- c) Right of rectification

Every data subject affected by the processing of personal data has the right granted by the European Directive and Regulation trequest the immediate rectification of inaccurate personal data concerning him or her. Furthermore, the data subject has the right trequest the completion of incomplete personal data - alsby means of a supplementary declaration - taking intaccount the purposes of the processing.

If a data subject wishes texercise this right of rectification, he or she may, at any time, contact any employee of the controller.

- d) Right terasure (right tbe forgotten)

Any person concerned by the processing of personal data has the right granted by the European Directive and Regulation tobtain from the controller the erasure without delay of personal data concerning him or her, where one of the following grounds applies and insofar as the processing is nlonger necessary:

• The personal data were collected or otherwise processed for such purposes for which they are nlonger necessary.
• The data subject revokes the consent on which the processing was based pursuant tArt. 6(1)(a) DS-GVor Art. 9(2)(a) DS-GVand there is nother legal basis for the processing.
• The data subject objects tthe processing pursuant tArt. 21(1) DS-GVand there are noverriding legitimate grounds for the processing, or the data subject objects tthe processing pursuant tArt. 21(2) DS-GV.
• The personal data have been processed unlawfully.
• The erasure of the personal data is necessary for compliance with a legal obligation under Union or Member State law twhich the controller is subject.
• The personal data has been collected in relation tinformation society services offered pursuant tArticle 8(1) DS-GV.

If one of the aforementioned reasons applies, and a data subject wishes tarrange for the erasure of personal data stored by the Lifestyler Andrea Grübel, he or she may, at any time, contact any employee of the controller. The employee of the Lifestyler Andrea Grübel will arrange for the erasure request tbe complied with immediately.

If the personal data was made public by the Lifestyler Andrea Grübel and our company is responsible for it pursuant tArt. 17 Para. 1 DS-GV, Lifestyler Andrea Grübel shall implement reasonable measures, including technical measures, tcompensate other data controllers for processing the personal data published, taking intaccount the available technology and the cost of implementation, in order tinform the data subject that he or she has requested from those other data controllers terase all links tthe personal data or copies or replications of the personal data, unless the processing is necessary. The employee of the Lifestyler Andrea Grübel will arrange the necessary in individual cases.

- e) Right trestriction of processing

Each data subject concerned by the processing of personal data has the right, granted by the European Directive and the Regulation, tobtain from the controller the restriction of processing if one of the following conditions is met:

• The accuracy of the personal data is contested by the data subject for a period enabling the controller tverify the accuracy of the personal data.
• The processing is unlawful, the data subject objects tthe erasure of the personal data and requests instead the restriction of the use of the personal data.
• The controller nlonger needs the personal data for the purposes of the processing, but the data subject needs it for the assertion, exercise or defense of legal claims.
• The data subject has objected tthe processing pursuant tArticle 21 (1) of the GDPR and it is not yet clear whether the legitimate grounds of the controller override those of the data subject.

If one of the aforementioned conditions is met, and a data subject wishes trequest the restriction of personal data stored by the Lifestyler Andrea Grübel, he or she may, at any time, contact any employee of the controller. The employee of the Lifestyler Andrea Grübel will arrange the restriction of the processing.

- f) Right tdata portability

Any person affected by the processing of personal data has the right granted by the European Directive and Regulation treceive the personal data concerning him or her, which have been provided by the data subject ta controller, in a structured, commonly used and machine-readable format. He or she alshas the right ttransmit this data tanother controller without hindrance from the controller twhom the personal data have been provided, provided that the processing is based on consent pursuant tArticle 6(1)(a) of the GDPR or Article 9(2)(a) of the GDPR or on a contract pursuant tArticle 6(1)(b) of the GDPR and the processing is carried out by automated means, unless the processing is necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller.

Furthermore, when exercising the right tdata portability pursuant tArticle 20(1) of the GDPR, the data subject has the right tobtain that the personal data be transferred directly from one controller tanother controller where technically feasible and provided that this does not adversely affect the rights and freedoms of other individuals.

In order tassert the right tdata portability, the data subject may at any time contact any employee of the Lifestyler Andrea Grübel.

- g) Right tobject

Any data subject concerned by the processing of personal data has the right, granted by the European Directive and Regulation, tobject at any time, on grounds relating this or her particular situation, tprocessing of personal data concerning him or her which takes place on the basis of Article 6(1)(e) or (f) of the DS-GV. This alsapplies tprofiling based on these provisions.

The Lifestyler Andrea Grübel shall nlonger process the personal data in the event of the objection, unless we can demonstrate compelling legitimate grounds for the processing which override the interests, rights and freedoms of the data subject, or for the assertion, exercise or defence of legal claims.

If the Lifestyler Andrea Grübel processes personal data for direct marketing purposes, the data subject shall have the right tobject at any time tprocessing of personal data for such marketing. This alsapplies tthe profiling, insofar as it is related tsuch direct marketing. If the data subject objects tthe Lifestyler Andrea Grübel tthe processing for direct marketing purposes, the Lifestyler Andrea Grübel will nlonger process the personal data for these purposes.

In addition, the data subject has the right, on grounds relating this or her particular situation, tobject tprocessing of personal data concerning him or her which is carried out by the Lifestyler Andrea Grübel for scientific or historical research purposes, or for statistical purposes pursuant tArticle 89(1) of the DS-GV, unless such processing is necessary for the performance of a task carried out for reasons of public interest.

In order texercise the right tobject, the data subject may directly contact any employee of the Lifestyler Andrea Grübel or another employee. The data subject is alsfree texercise his/her right tobject by means of automated procedures using technical specifications in connection with the use of information society services, notwithstanding Directive 2002/58/EC.

- h) Automated decisions in individual cases, including profiling.

Any data subject concerned by the processing of personal data shall have the right, granted by the European Directive and Regulation, not tbe subject ta decision based solely on automated processing, including profiling, which produces legal effects concerning him or her or similarly significantly affects him or her, unless the decision (1) is necessary for entering int, or the performance of, a contract between the data subject and the controller, or (2) is permitted by Union or Member State law twhich the controller is subject and that law contains suitable measures tsafeguard the data subject's rights and freedoms and legitimate interests, or (3) is made with the data subject's explicit consent.

If the decision (1) is necessary for entering int, or the performance of, a contract between the data subject and the data controller, or (2) it is made with the data subject's explicit consent, the Lifestyler Andrea Grübel shall implement suitable measures tsafeguard the data subject's rights and freedoms and legitimate interests, which include at least the right tobtain the data subject's involvement on the part of the controller, texpress his or her point of view and tcontest the decision.

If the data subject wishes texercise the rights concerning automated decisions, he or she may, at any time, contact any employee of the controller.

- i) Right twithdraw consent under data protection law.

Any data subject concerned by the processing of personal data has the right, granted by the European Directive and Regulation-maker, twithdraw consent tthe processing of personal data at any time.

If the data subject wishes texercise the right twithdraw consent, he or she may, at any time, contact any employee of the controller.

12. data protection provisions on the use and application of Facebook.

The controller has integrated components of the company Facebook on this website. Facebook is a social network.

A social network is a social meeting place operated on the Internet, an online community that generally allows users tcommunicate with each other and interact in virtual space. A social network can serve as a platform for sharing opinions and experiences or enables the Internet community tprovide personal or company-related information. Among other things, Facebook enables users of the social network tcreate private profiles, upload photos and network via friend requests.

The operating company of Facebook is Facebook, Inc, 1 Hacker Way, MenlPark, CA 94025, USA. The controller of personal data, if a data subject lives outside the USA or Canada, is Facebook Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.

Each time one of the individual pages of this website operated by the data controller is called up and on which a Facebook component (Facebook plug-in) has been integrated, the Internet browser on the information technology system of the data subject is automatically caused by the respective Facebook component tdownload a representation of the corresponding Facebook component from Facebook. A complete overview of all Facebook plug-ins can be found at https://developers.facebook.com/docs/plugins/?locale=de_DE. Within the scope of this technical procedure, Facebook receives knowledge of which specific sub-page of our website is visited by the data subject.

If the data subject is logged in tFacebook at the same time, Facebook recognizes which specific subpage of our website the data subject is visiting each time the data subject calls up our website and for the entire duration of the respective stay on our website. This information is collected by the Facebook component and assigned by Facebook tthe respective Facebook account of the data subject. If the data subject activates one of the Facebook buttons integrated on our website, for example the "Like" button, or if the data subject makes a comment, Facebook assigns this information tthe personal Facebook user account of the data subject and stores this personal data.

Facebook always receives information via the Facebook component that the data subject has visited our website if the data subject is simultaneously logged intFacebook at the time of calling up our website; this takes place regardless of whether the data subject clicks on the Facebook component or not. If the data subject does not want this information tbe transmitted tFacebook, he or she can prevent the transmission by logging out of his or her Facebook account before accessing our website.

The data policy published by Facebook, which can be accessed at https://de-de.facebook.com/about/privacy/, provides information about the collection, processing and use of personal data by Facebook. It alsexplains which setting options Facebook offers tprotect the privacy of the data subject. In addition, various applications are available that make it possible tsuppress data transmission tFacebook. Such applications can be used by the data subject tsuppress data transmission tFacebook.

13. privacy policy on the use and application of Google Analytics (with anonymization function).

The controller has integrated the Google Analytics component (with anonymization function) on this website. Google Analytics is a web analysis service. Web analysis is the collection, compilation and evaluation of data about the behavior of visitors twebsites. A web analysis service collects, among other things, data on which website a data subject came ta website from (s-called referrers), which subpages of the website were accessed or how often and for how long a subpage was viewed. A web analysis is mainly used for the optimization of a website and for the cost-benefit analysis of internet advertising.

The operating company of the Google Analytics component is Google Ireland Limited, Gordon House, Barrow Street, Dublin, D04 E5W5, Ireland.

The controller uses the addition "_gat._anonymizeIp" for web analysis via Google Analytics. By means of this additive, the IP address of the Internet connection of the data subject is shortened and anonymized by Google if access tour Internet pages is from a Member State of the European Union or from another state party tthe Agreement on the European Economic Area.

The purpose of the Google Analytics component is tanalyze the flow of visitors tour website. Among other things, Google uses the data and information obtained tevaluate the use of our website, tcompile online reports for us showing the activities on our website, and tprovide other services related tthe use of our website.

Google Analytics sets a cookie on the information technology system of the data subject. What cookies are has already been explained above. By setting the cookie, Google is enabled tanalyze the use of our website. By each call of one of the individual pages of this website, which is operated by the controller and on which a Google Analytics component has been integrated, the internet browser on the information technology system of the data subject is automatically caused by the respective Google Analytics component ttransmit data tGoogle for the purpose of online analysis. As part of this technical process, Google obtains knowledge of personal data, such as the IP address of the data subject, which Google uses, among other things, ttrack the origin of visitors and clicks and subsequently enable commission calculations.

By means of the cookie, personal information, for example the access time, the place from which an access originated and the frequency of visits tour website by the data subject, is stored. Each time the data subject visits our website, this personal data, including the IP address of the internet connection used by the data subject, is transmitted tGoogle in the United States of America. This personal data is stored by Google in the United States of America. Google may disclose this personal data collected via the technical procedure tthird parties.

The data subject can prevent the setting of cookies by our website, as already described above, at any time by means of an appropriate setting of the Internet browser used and thus permanently object tthe setting of cookies. Such a setting of the Internet browser used would alsprevent Google from setting a cookie on the information technology system of the data subject. In addition, a cookie already set by Google Analytics can be deleted at any time via the Internet browser or other software programs.

Furthermore, the data subject has the possibility tobject tthe collection of data generated by Google Analytics and related tthe use of this website as well as tthe processing of such data by Google and tprevent such processing. For this purpose, the data subject must download and install a browser add-on under the link https://tools.google.com/dlpage/gaoptout. This browser add-on informs Google Analytics via JavaScript that ndata and information on visits tInternet pages may be transmitted tGoogle Analytics. The installation of the browser add-on is considered by Google as an objection. If the data subject's information technology system is deleted, formatted or reinstalled at a later point in time, the data subject must reinstall the browser add-on in order tdeactivate Google Analytics. Provided that the browser add-on is uninstalled or deactivated by the data subject or another person attributable this or her sphere of control, there is the option of reinstalling or reactivating the browser add-on.

Further information and the applicable Google privacy policy can be found at https://www.google.de/intl/de/policies/privacy/ and at http://www.google.com/analytics/terms/de.html. Google Analytics is explained in more detail under this link https://www.google.com/intl/de_de/analytics/.

14. privacy policy on the use and application of Google+.

The controller has integrated the Google+ button as a component on this website. Google+ is a s-called social network. A social network is a social meeting place operated on the Internet, an online community that generally allows users tcommunicate with each other and interact in virtual space. A social network can serve as a platform for sharing opinions and experiences or enables the Internet community tprovide personal or company-related information. Among other things, Google+ allows users of the social network tcreate private profiles, upload photos and network via friend requests.

The operating company of Google+ is Google Ireland Limited, Gordon House, Barrow Street, Dublin, D04 E5W5, Ireland.

By each call of one of the individual pages of this website, which is operated by the data controller and on which a Google+ button has been integrated, the internet browser on the information technology system of the data subject is automatically caused by the respective Google+ button tdownload a representation of the corresponding Google+ button from Google. As part of this technical process, Google receives knowledge of which specific subpage of our website is visited by the data subject. More detailed information on Google+ is available at https://developers.google.com/+/.

If the data subject is logged intGoogle+ at the same time, Google recognizes which specific sub-page of our website the data subject is visiting each time the data subject calls up our website and for the entire duration of the respective stay on our website. This information is collected by the Google+ button and assigned by Google tthe respective Google+ account of the data subject.

If the data subject activates one of the Google+ buttons integrated on our website and thus submits a Google+1 recommendation, Google assigns this information tthe personal Google+ user account of the data subject and stores this personal data. Google stores the Google+1 recommendation of the data subject and makes it publicly available in accordance with the terms and conditions accepted by the data subject in this regard. A Google+1 recommendation made by the data subject on this website will subsequently be stored and processed together with other personal data, such as the name of the Google+1 account used by the data subject and the photstored in this account, in other Google services, for example the search engine results of the Google search engine, the Google account of the data subject or in other places, for example on websites or in connection with advertisements. Furthermore, Google is able tlink the visit tthis website with other personal data stored by Google. Google further records this personal information with the purpose of improving or optimizing Google's various services.

Google always receives information via the Google+ button that the data subject has visited our website if the data subject is simultaneously logged intGoogle+ at the time of calling up our website; this takes place regardless of whether the data subject clicks the Google+ button or not.

If the data subject does not want personal data tbe transmitted tGoogle, he or she can prevent such transmission by logging out of his or her Google+ account before accessing our website.

Further information and the applicable data protection provisions of Google can be found at https://www.google.de/intl/de/policies/privacy/. Further information from Google on the Google+1 button can be found at https://developers.google.com/+/web/buttons-policy.

15. privacy policy on the use and application of Google AdWords

The controller has integrated Google AdWords on this website. Google AdWords is an Internet advertising service that allows advertisers tplace ads in Google's search engine results as well as in the Google advertising network. Google AdWords enables an advertiser tspecify certain keywords in advance, by means of which an ad is displayed in Google's search engine results exclusively when the user retrieves a keyword-relevant search result using the search engine. In the Google advertising network, the ads are distributed on topic-relevant websites by means of an automatic algorithm and in compliance with the previously defined keywords.

The operating company of the Google AdWords services is Google Ireland Limited, Gordon House, Barrow Street, Dublin, D04 E5W5, Ireland.

The purpose of Google AdWords is tadvertise our website by displaying interest-relevant advertising on the websites of third-party companies and in the search engine results of the Google search engine and tdisplay third-party advertising on our website.

If a data subject accesses our website via a Google advertisement, a s-called conversion cookie is stored by Google on the data subject's information technology system. What cookies are has already been explained above. A conversion cookie loses its validity after thirty days and is not used tidentify the data subject. The conversion cookie is used ttrack whether certain subpages, for example the shopping cart from an online store system, have been called up on our website, provided the cookie has not yet expired. Through the conversion cookie, both we and Google can track whether a data subject wharrived at our website via an AdWords ad generated a sale, i.e. completed or cancelled a purchase of goods.

The data and information collected through the use of the conversion cookie are used by Google tcompile visit statistics for our website. These visit statistics are in turn used by us tdetermine the total number of users whwere referred tus via AdWords ads, i.e. tdetermine the success or failure of the respective AdWords ad and toptimize our AdWords ads for the future. Neither our company nor other advertisers of Google AdWords receive information from Google by means of which the data subject could be identified.

By means of the conversion cookie, personal information, for example the Internet pages visited by the data subject, is stored. Each time the data subject visits our website, personal data, including the IP address of the internet connection used by the data subject, is transmitted tGoogle in the United States of America. This personal data is stored by Google in the United States of America. Google may disclose this personal data collected via the technical procedure tthird parties.

The data subject can prevent the setting of cookies by our website, as already described above, at any time by means of an appropriate setting of the Internet browser used and thus permanently object tthe setting of cookies. Such a setting of the Internet browser used would alsprevent Google from setting a conversion cookie on the information technology system of the data subject. In addition, a cookie already set by Google AdWords can be deleted at any time via the internet browser or other software programs.

Furthermore, the data subject has the option tobject tinterest-based advertising by Google. Tdthis, the data subject must call up the link www.google.de/settings/ads from any of the internet browsers he or she uses and make the desired settings there.

Further information and the applicable data protection provisions of Google can be found at https://www.google.de/intl/de/policies/privacy/.

16. privacy policy on the use and application of Instagram

The controller has integrated components of the service Instagram on this website. Instagram is a service that qualifies as an audiovisual platform and allows users tshare photos and videos and alstredistribute such data in other social networks.

17. privacy policy on the use and application of Twitter

The controller has integrated components of Twitter on this website. Twitter is a multilingual publicly accessible microblogging service on which users can publish and disseminate s-called tweets, i.e. short messages limited t280 characters. These short messages can be accessed by anyone, including people whare not registered with Twitter. However, the tweets are alsdisplayed tthe s-called followers of the respective user. Followers are other Twitter users whfollow the tweets of a user. Furthermore, Twitter makes it possible taddress a broad audience via hashtags, links or retweets.

Twitter International Company, One Cumberland Place, Fenian Street Dublin 2, D02 AX07, Ireland.

Each time one of the individual pages of this website operated by the controller is called up and on which a Twitter component (Twitter button) has been integrated, the Internet browser on the information technology system of the data subject is automatically caused by the respective Twitter component tdownload a representation of the corresponding Twitter component from Twitter. Further information on the Twitter buttons can be found at https://about.twitter.com/de/resources/buttons. Within the scope of this technical procedure, Twitter receives knowledge of which specific sub-page of our website is visited by the data subject. The purpose of integrating the Twitter component is tenable our users tdisseminate the content of this website, tmake this website known in the digital world and tincrease our visitor numbers.

If the data subject is logged intTwitter at the same time, Twitter recognizes which specific subpage of our website the data subject is visiting with each call tour website by the data subject and for the entire duration of the respective stay on our website. This information is collected by the Twitter component and assigned by Twitter tthe respective Twitter account of the data subject. If the data subject activates one of the Twitter buttons integrated on our website, the data and information thus transmitted will be assigned tthe personal Twitter user account of the data subject and stored and processed by Twitter.

Twitter always receives information via the Twitter component that the data subject has visited our website if the data subject is simultaneously logged intTwitter at the time of calling up our website; this takes place regardless of whether the data subject clicks on the Twitter component or not. If the data subject does not want this information tbe transmitted tTwitter, he or she can prevent the transmission by logging out of his or her Twitter account before accessing our website.

The applicable data protection provisions of Twitter are available at https://twitter.com/privacy?lang=de.

18. privacy policy on the use and application of YouTube

The controller has integrated YouTube components on this website. YouTube is an Internet videportal that allows videpublishers tpost videclips free of charge and other users tview, rate and comment on them, alsfree of charge. YouTube allows the publication of all types of videos, which is why complete film and TV shows, but alsmusic videos, trailers or videos made by users themselves can be accessed via the Internet portal.

The operating company of YouTube is Google Ireland Limited, Gordon House, Barrow Street, Dublin, D04 E5W5, Ireland.

Each time one of the individual pages of this website operated by the data controller is called up and on which a YouTube component (YouTube vide) has been integrated, the Internet browser on the information technology system of the data subject is automatically caused by the respective YouTube component tdownload a representation of the corresponding YouTube component from YouTube. Further information on YouTube can be found at https://www.youtube.com/yt/about/de/. Within the scope of this technical procedure, YouTube and Google receive knowledge of which specific sub-page of our website is visited by the data subject.

If the data subject is logged intYouTube at the same time, YouTube recognizes which specific sub-page of our website the data subject is visiting by calling up a sub-page that contains a YouTube vide. This information is collected by YouTube and Google and assigned tthe respective YouTube account of the data subject.

YouTube and Google always receive information via the YouTube component that the data subject has visited our website if the data subject is simultaneously logged intYouTube at the time of calling up our website; this takes place regardless of whether the data subject clicks on a YouTube videor not. If the data subject does not want this information tbe transmitted tYouTube and Google, he or she can prevent the transmission by logging out of his or her YouTube account before accessing our website.

The privacy policy published by YouTube, which is available at https://www.google.de/intl/de/policies/privacy/, provides information about the collection, processing and use of personal data by YouTube and Google.

19. payment method: Privacy policy on Klarna as a payment method.

The controller has integrated components of Klarna on this website. Klarna is an online payment service provider that enables purchase on account or flexible installment payment. Furthermore, Klarna offers additional services, such as buyer protection or an identity and credit check.

The operating company of Klarna is Klarna Bank AB, Sveavägen 46, 111 34 Stockholm, Sweden.

If the data subject selects either "purchase on account" or "installment purchase" as a payment option during the ordering process in our online store, data of the data subject is automatically transmitted tKlarna. By selecting one of these payment options, the data subject consents tthis transmission of personal data required for the processing of the purchase on account or installment purchase or for identity and credit checks. 

The personal data transmitted tKlarna are usually first name, last name, address, date of birth, gender, email address, IP address, telephone number, cell phone number and other data necessary for the processing of an invoice or installment purchase. Alsnecessary for the processing of the purchase contract are such personal data that are related tthe respective order. In particular, there may be a mutual exchange of payment information, such as bank details, card number, validity date and CVC code, number of items, item number, data on goods and services, prices and tax charges, information on previous purchasing behavior or other information on the financial situation of the person concerned. 

The purpose of the transfer of the data is, in particular, identity verification, payment administration and fraud prevention. The controller will transfer personal data tKlarna in particular if there is a legitimate interest for the transfer. Personal data exchanged between Klarna and the Controller will be transferred by Klarna tcredit reporting agencies. The purpose of this transmission is tcheck identity and creditworthiness.

Klarna alsdiscloses the personal data taffiliated companies (Klarna Group) and service providers or subcontractors, insofar as this is necessary for the fulfillment of contractual obligations or the data is tbe processed on behalf.

In order tdecide on the establishment, implementation or termination of a contractual relationship, Klarna collects and uses data and information about the past payment behavior of the data subject as well as probability values for his behavior in the future (s-called scoring). The scoring is calculated on the basis of scientifically recognized mathematical-statistical methods. 

The data subject has the option trevoke the consent tthe handling of personal data at any time vis-à-vis Klarna. A revocation does not affect personal data that must necessarily be processed, used or transmitted for (contractual) payment processing. 

The applicable data protection provisions of Klarna can be found at https://cdn.klarna.com/1.0/shared/content/policy/data/de_de/data_protection.pdf.